VoteOn

VOTING APP

App

Using 2020 Election as the prompt, "VoteOn" is a voting app designed to create a customized voting experience for unfamiliar, especially first-time voters. The goal is to provide relevant information and easy guide to voters before voting, so that they are well prepared on the election day.

03/20-04/20

Role:

User research

User journey

Information architecture

UI design

Prototype

Animation

35%

say that they couldn’t vote because of conflicting schedules

17%

say they are not interested, because they feel like they don’t know enough to vote.

Through research, I found out that the major problems of youth voting is the lack of information and physical difficulties. As a result, the main focus on addressing these issues should be on making voting relevant and easier to keep track of the process, to get young voters prepared.

VoteOn creates a customized voting experience for young voters. This app has compiled relevant information, guidance and help regarding difficulties voters might encounter before and after voting.

keep track of favorite candidates' news through a watchlist

keep track of favorite candidates' news through a watchlist

know your vote matters by tracking your voting status

User journey map

Discover user pain points along the journey of voting and propose possible solutions.

Define design goals

Goals 1:

Goals 2:

Create a more efficient voting process.

Goals 3:

Make young voters feel prepared and involved to vote.

Make young voters more knowledgeable of whom they are voting for.

User journey

Highlights the voter's experience of voting with the help of the app

Wireframe

1/5

Visual exploration

logo

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Typeface: Proxima Nova

icon tile

Filter interested candidates by topics

Express voting saves time at the line

Create a shareable moment after voting

App run through

Run through the full experience to view other features in the app, like register to vote, checking information of the polling station, etc.

Prepare for voting

Profile

Animation

Page Swipe

Swipe Up

Appear

Disappear

Expand and Collapse

Confirm Action

Tap On Footer

Evaluation

WIN

The app provides a customized voting experience which makes the voting user flow more efficient and streamlined for the targeted age group who has little voting experience.
The visual system appeals to the younger voters.

NEXT STEP

I would like to perform user testing on inexperience voters to improve userflow
I would also like to test the plausibility of express voting through volunteers from voting stations.

VOTEON

VOTING APP

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