Good Talk by Mira Jacob is a deeply relatable graphic memoir, which through having conversations with Jacob’s six-year old son, Z, discusses some of our most difficult questions in the society. The goal was to create a landing page that relates to the graphic style of the book, as well as conveying the central message.
Client: One World
Call To Action
The main CTA is to purchase the book, which can be found in the top right corner, or at the bottom after the viewers have an overview of the book.
I read the book several times to determine the themes and visual style, then I did a competitor research on campaigns, ads and other publisher's sites that informs my UI elements. After I determined the design directions, I started creating wireframes and prototypes based on the strongest direction.